Coca-Cola Frost 

Branding, Advertising, Packaging

All of the delicious familiarity of an ice cream float in just one scoop. Coca-Cola Frost is Coke’s tasty introduction into the ice cream market. This new spunky treat is aimed towards Coke’s loyal customer base. With their well-known history, confidence allows them to become more daring, intentional and spirited in their branding of extension products.