Hallmark

Branding, Website, Advertising

Hallmark has earned the title of oldest and largest manufacturer for greeting cards in the US, now it’s time for a refresh. The new experience, messaging, and visualization within this complete branding campaign prioritizes the audience. By utilizing a sentimental tone, Hallmark will make them feel connected & appreciated. Families consisting of both younger and older generations will strive to create connections and memories with the ones they love through thoughtful acts Hallmark inspires.